Laura
London

I partner with arts and cultural organisations through moments of change - strategically guiding clients through digital transformations and providing expert support from vision through to implementation; harnessing technology creatively to engage audiences in new and imaginative ways.

Successful digital transformation requires vision as well as technical expertise. Cultural organisations need strategic support to navigate complex implementations — from CRM and ticketing integration to website development and email automation. New systems need to be embedded into the organisation, integrated with existing processes, adopted by teams and aligned with strategic objectives.

I work with arts, heritage and cultural organisations to make digital transformation succeed. With over 20 years' experience in digital, communications and marketing across the cultural sectors, I guide organisations through the complete process to ensure platforms deliver meaningful results for audience engagement, income generation and operational efficiency.

Services

CRM & Digital Strategy

Strategic planning and implementation guidance for customer relationship management systems and digital infrastructure that integrate seamlessly with your operational needs.

Website Development & Digital Strategy

End-to-end digital strategy and website development that puts user experience first while meeting accessibility standards and organisational objectives.

Email Marketing & Automation

Design and implementation of email marketing systems that nurture audience relationships and drive engagement through strategic automation.

Ticketing & E-commerce Integration

Seamless integration of ticketing and e-commerce platforms that enhance visitor experience and streamline operations.

Content Strategy

Audience-focused content strategies that tell your story effectively across digital channels and deepen engagement with your mission.

Digital Transformation Project Leadership

Expert project leadership from vision through implementation, ensuring digital initiatives are embedded within your organisation and adopted by your teams.

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